Garmin is getting into the superhero game. 

Marvel Legacy Hero Series

Back when Garmin released the Marvel-themed vívofit jr., the company saw as much, if not more, excitement from parents buying the fitness trackers for their kids. Not ones to ignore untapped opportunity, Garmin got to work creating a brand new line of officially-licensed devices, the Marvel Legacy Hero Series. 

The first two devices in the line (I say “first” because you can bet your cosmic cube there will be more) take their styling cues from the two biggest heroes in the Marvel Cinematic Universe (MCU), Captain Marvel and Captain America.

The Captain Marvel smartwatch is inspired by her costume with a blue leather band and light gold bezel. The Kree insignia is printed on the lens and the back of the case is engraved with “Higher, further, faster.” 

The Captain America watch has a 1940’s vibe, with a nubuck leather band and stainless steel bezel. His infamous shield is printed on the lens and the boast “I can do this all day” is engraved on the case. 

Both devices take advantage of the virtual watchface, with several different themes and Garmin Connect avatars to choose from. Both also have similar functionality to Garmin’s new vívoactive 4 (more on that in a second), with 24/7 health monitoring, sleep tracking, on-screen workouts, smart notifications, music downloads, Garmin Pay, and more. 

Venu, vívoactive 4, vívomove Reveals

Additional devices unveiled today include Garmin’s brand new Venu series (which, thankfully, is properly capitalized). It has an absolutely jaw-dropping AMOLED screen, which means that it may be the first Garmin device that looks as good in person as it does in its product shots (While I love Garmin, their transflective screens are built to be read in full sun and rarely look as crisp as their press shots). Taking advantage of this, Garmin is bringing new features to the Venu like animated workouts (a feature seen on some high end FitBit devices). There’s also respiration tracking and sweat loss estimation – two more arrows in Garmins prodigious fitness tracking quiver. It, of course, has all the health monitoring and fitness tracking you’d expect from a Garmin device. 

The vívoactive 4 series is essentially the same as the Venu, but without the AMOLED screen. This does give it a battery life advantage, 8 days to the Venu’s 5. 

The vívomove series is going to make you do a double take. It’s a smartwatch that looks like, well, a watch. Hidden screens spring to life for all your health and fitness tracking needs. But when you don’t need it? The vívomove looks just like any other (very snazzy) watch. The Luxe entries bring Italian leather and Milanese bands to the device, making them some of the most style-forward watches Garmin has ever produced.

I’ll have hands-on impressions of Garmin’s entire fall line in the next few months. If you’d like to learn more about the new devices (and maybe preorder a couple), head over to Garmin’s site.